Video content is the most popular addition to marketing thanks to increased connectivity, smartphones, and social media. Streaming content is easier than ever so it’s not surprising that Internet leaders like Facebook and Snapchat have double downed on their investments in video technology.
- Facebook videos views doubled from 4 billion to 8 billion views per day in a period of seven months.
- Instagram Stories has reached 150 million daily users.
- Snapchat reaches 10 billion daily video views per day